02-July-2012: Tata Aria is yet again to create a new road for itself. The first of its kind crossover in the Indian market is all set to come with an automatic variant in India, as confirmed by official sources. The Tata Aria with the Automatic gearbox is already doing the test rounds tested in UK and is expected to come under the Rs 20 lakh bracket. The 2x2 variant has also acted a solace for those looking for a low cost high tech vehicle. With the launch of the Tata Aria AT they are all set to cater to a new breed of SUV owners.

06-Dec-2011: Tata Aria was the much awaited MUV from the house of the Tata Motors and Aria has surely not disappointed. The Tata Aria was launched against the likes of the Toyota Innova. The car however still falls flat when compared to the looks, vogue, exteriors, insides and safety features of the Innova. The Tata Aria price has also not helped the cause of the car which is a bit on the higher side. In order to lift up the sales the company has launched the Aria 4x2. The Aria seats 7 occupants and is equipped with the latest 2179cc DiCOR 4 valve DOHC diesel engine. All the models of Tata Aria 4x4 have disc brakes for all the wheels which is also an all wheel drive system. These one of a kind features make the multi utility vehicle a first of kind in this segment in the Indian market.

Tata Aria is a brand new SUV from Tata Motors. The Company needs no introduction to Indian customers, the company well known around the country. The company has got enough popularity around the globe by producing the world cheapest car Tata Nano. Tata Aria is one of the most awaited SUV in domestic market. Tata Aria is the mixture of SUV and MUV; it was first showcased in Delhi Auto Expo 2010 along with other two new models of Tata Motors but the concept model of Tata Aria was unveiled in 2006 at the Geneva Motor Show. Tata Aria is a very important model for Tata Motors, not just for the Indian market, but also in European market as well.

The company has planned a massive online campaign including various digital and electronic media with a total planned spend of Rs. 1.5 crores to promote Tata Aria in Indian market. It is available in the major cities like Bangalore, Chennai, Mumbai, Calcutta, Hyderabad and other cities across India. It is currently a strong rival for the models like Toyota Fortuner, Mahindra Xylo Toyota Innova, Mahindra Scorpio and other similar SUVs in Indian market.
   
Tata Aria Engine Tata Aria is equipped with a robust 2179cc, 2.2L DICOR diesel engine which has ability to produce 140PS power with utmost torque of 320nm of torque in Domestic model. The engine of Tata Aria is much similar to Tata Sumo Grande and Tata Safari in India. The car is very powerful which can easily mingle to rural and highway roads. People who love power should test this SUV; they will definitely get a shock. The horse power of this car is awesome, generally you need to change the gears in ups (hilly like places) and drivers are really irritated to handle the situation but in Tata Aria drivers will feel little relaxed. The technology like 32 bit ECU, 16V DOHC, Variable turbine with Dual Mass Flywheel Improves alteration and decreases NVH.

  
Tata Aria Interiors – Tata Aria comes with astounding interior looks and features. The interior scheme-beige and dark beige with Fabric upholstery gives the pretty look for the interior. There is hell lot of features which makes you thrill for example the features like- Electrically adjustable OSRVM, Power steering with tilt adjustment, Elegant mirror with light on co driver side sun visor, Turn indicators on OSRVMs, body colored door handles etc. It has abundant headroom and legroom for all the passengers. On the other hand, legroom at third row is not enough. The five door crossover has a capacity to accommodate 7 passengers. It suits for families and business persons, who love to travel and shopping. The backspace is good to store your shopping products.

 
Tata Aria Exteriors- Tata Aria looks gorgeous from the outside; the face of the car looks very aggressive. The moment you see the car, you can notice some similar features of its kin Toyota Innova but the Aria looks larger than Innova with sporty and muscular wheels, The Tata Aria's designing is a never-before from Tata with its sharp and aggressive upper front grille and a bit Tata Indica Vista and Manza type looks. The front turn indicators are also placed at automatically adjustable Outside Rear View Mirrors. The head and fog lamp add much beauty for the SUV and looks much sportier from the rear side.

Tata Aria Models Tata Aria comes in 4 versions with 1 engine and 1 transmission options
•    Tata Aria Pleasure 4x4
•    Tata Aria Prestige 4x4
•    Tata Aria Pleasure Leather 4x4
•    Tata Aria Pride Leather 4x4

Tata Aria Shades- Tata Aria comes with attractable shades like Sardinia Red, Quartz Black, Pearl White, Suef Blue, Night Shade Black, Castelle Grey, Arctic Silver and Walnut Gold. 

Tata Aria Safety Features- Tata Aria is Equipped with some common safety features like 2 Airbags, Parking sensors, Fog lamp, ABS with EDB, anti-braking system, automatic climate control, GPS navigations system all combined with latest safety features including 5 rear seat belts and lot more.

Tata Aria Price - The basic model of Tata Aria is priced at 12 lakhs and the top end model of this SUV is priced at 15 lakhs in India.

Tata Aria Fuel Efficiency or Mileage - Tata Aria gives overall mileage of 13 kilometers per liter on Indian roads.

Tata Aria Specifications - Tata Aria is equipped with a robust 2179cc, 2.2L DICOR diesel engine which has ability to produce 140PS power with utmost torque of 320nm of torque in Domestic model. The engine of Tata Aria is much similar to Tata Sumo Grande and Tata Safari in India. The technology like 32 bit ECU, 16V DOHC, Variable turbine with Dual Mass Flywheel Improves alteration and decreases NVH.Safety features like 2 Airbags, Parking sensors, Fog lamp, ABS with EDB, anti-braking system, automatic climate control, GPS navigation system all combined with latest safety features including 5 rear seat belts and lot more gives perfect finishing for the car.

Tata Aria Awards- Tata Aria has grabbed Viewers Choice Car of the Year award at NDTV Car and Bike Awards 2011. Tata Aria got MPV of the Year award in the ZigWheels Car of the Year 2010 Awards.

Tata Aria Maintenance Cost – Tata Aria Maintenance is very easy because, Tata has wide service stations all around the India. You will get genuine parts in all major metropolitan cities like New Delhi, Bangalore, Hyderabad, Chennai, Kolkata, Mumbai, Lucknow etc. You will need to spend minimum 5000 per year for servicing, oil change, AC filling, Fuel injection cleaning etc.

Tata Aria Competitors – Tata Aria is currently a big competitor for the models like Toyota Fortuner, Mahindra Xylo Toyota Innova, Mahindra Scorpio and other similar SUVs in Indian market.

Compare with other models

Tata Aria vs Toyota Innova – Tata Aria is costlier than Toyota Innova but when it comes to pulling power, ride and handling it dominates Toyota Innova. Compare Tata Aria and Toyota Innova on the basis of technical data, features and price.

 Tata Aria vs Mahindra Xylo – Mahindra Xylo is cheaper than Tata Aria and it gives better mileage compare to Tata Aria. When it comes to power and handling Tata Aria is better than Mahindra Xylo. Compare Tata Aria and Mahindra Xylo on the basis of technical data, features and price.

Tata Aria vs Toyota Fortuner – Tata Aria is much cheaper compare to Toyota Fortuner. Toyota Fortuner give better mileage in highways and city compare to Tata Aria. Compare Tata Aria and Toyota Fortuner on the basis of technical data, features and price. 

Dealers in India

A-ONE MOTORS New Delhi
Address: A - 19, MOHAN CO-OPERATIVE INDUSTRIAL ESTATE, MATHURA ROAD DELHI
Contact Person: MR.YADUR KAPUR
Phone: (011) 40690000

HIM MOTORS PVT. LTD. DELHI - New Delhi
Address: D-9, UDYOG NAGAR, NEW ROHTAK ROAD, PEERAGARHI DELHI
Contact Person: MR. ASHOK RAJA
Phone: (011) 25487001-09 / 2527 7682

RAGHUVANSHI ENTERPRISES PVT. LTD – New Delhi
Address: ZB-11/487, ZULPHE BENGAL, MAIN G.T. ROAD, DILSHAD GARDEN DELHI
Contact Person: MR. KRISHAN BANSAL
Phone: 011 – 22576565

CONCORDE MOTORS (INDIA) LTD. Mumbai
Address: LLOYDS CENTRE POINT,APPASAHEB MARATHE MARG,PRABHADEVI MAHARASHTRA
Contact Person: MR. RAJESH GOPINATH
Phone: 022 - 67471900 / 01
   
WASAN MOTORS LTD. Mumbai
Address: UNIT 3 & 4, BLUE ROSE INDUSTRIAL ESTATE, WESTERN EXPRESS HIGHWAY, BORIVALI (EAST) MAHARASHTRA
Phone: 022 - 28706000 / 9900 - 03
   
WASAN MOTORS LTD. Mumbai
Address: 3 & 4, PEARL MANSION, 91, MAHARSHI KARVE MARGE, NEAR KALA NIKETAN, MARINE LINES MAHARASHTRA
Contact Person: MR. KARSTURILAL K. WASAN
Phone: 022 – 22055050

CONCORDE MOTORS (INDIA) LTD. Bangalore
Address: 9/8, HOUSUR ROAD, OPP. CHRIST COLLEGE, DAIRY CIRCLE KARNATAKA
Contact Person: MR. ANUPAM MISRA
Phone: 080-66678201-04
   
CONCORDE MOTORS (INDIA) LTD. Bangalore
Address: NEXT TO RTO, BEFORE R.V. COLLEGE OF ENG